Logo set
The main mark plus the versions you'll need for signs, screens and small spaces.
BRANDING & IDENTITY
Look like the business they should choose.
Logo, colours, type and the way you sound — one set of rules so everything you put out looks like the same company.
Replies in under a minute · no booking, no forms
SOUND FAMILIAR?
You've probably said one of these this month.
Nobody remembers you
An hour after seeing your business, customers can't describe it.
Three different companies
Your website, your sign and your socials don't look related.
A cheap look invites cheap offers
People price you on what they see, long before you speak.
The quick logo has run out
It got you started. The next stage needs rules, not one file.
WHAT YOU GET
An identity, not just a logo.
Colours & type
A palette and typefaces picked for your market, with the licences sorted.
How you sound
Your line, your tone, and the words you want to own.
One rulebook
A single document any designer or printer can follow without ringing you.
Ready-made files
Social templates, sign artwork, cards and letterheads — all set up.
Rollout order
Where the new look goes live first, and what can wait.
BEFORE / AFTER
One look, everywhere you show up.
Same services, same prices — but now the sign, the site and the socials read as one company. That's what lets you charge properly.
ardentcoffee.co.uk
Unbranded
Branded
Unbranded
the words, with nothing holding them together
Branded
one mark, one typeface, one way of speaking
sample data — the real thing lives in your portal
HOW IT RUNS
From “go” to shipped — without meetings.
01
WEEK 1
Learn the market
Your customers, your competitors, and what “good” looks like in your trade.
02
WEEK 2
Two or three routes
Real directions to react to. You pick one before we build anything out.
your yes required03
WEEK 3–4
Build the set
Full identity, rulebook and ready-made files, tightened with your notes.
04
HANDOVER
Go live
Files, licences and an order to roll it out in — plus help while it lands.
PRICING
Simple to start. Simpler to stay.
Identity work is one fixed price, agreed before we start. Help rolling it out across your site, signs and socials can continue as a small flat monthly job.
What moves the price
- Logo refresh or the full set
- How many ready-made files you need
- Help after handover
QUESTIONS
Before you ask — asked and answered.
Often just a tidy-up — we'll say so honestly after the first week. Fixing how a logo gets used beats redrawing it more often than agencies admit.
Charge like the best in your market. Look the part first.
No forms, no calls — a straight answer in chat.