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Google & Meta ads

Know exactly what
each lead costs.

Your Google and Meta ads set up, written and adjusted every week. You see what you spent, how many calls and messages came in, and what each one cost.

Get my free planSee what it costs

A flat monthly fee. Never a percentage of what you spend.

What this looks like on a real ad.

  1. 1A call button right on the ad.
  2. 2The same offer where people scroll.
  3. 3A page that says what the ad said.

What you get, piece by piece.

Every call and form counted

Calls, forms and messages are tracked, so you can see which ad each lead came from.

The account set up properly

Campaigns, targeting and budgets built around the customers you want.

Adjusted every week

Your money moves to the ads that bring leads, and away from the ones that do not.

A page that matches the ad

The page says what the ad said, with one clear thing to do next.

Ads written for your business

Your offer, your area and your own photos. No stock templates.

The account stays yours

It is in your name, with all the data and history, and it stays with you if you leave.

Inside the work

The budget is read every day, not every month.

An ads report tells you what happened last month. This is what happens to the money in between.

You say it onceWhat a job is worth to youThe towns you will drive toThe jobs you do not take

Google AdsMoving the budgetToward whatever is bringing calls.
Google AdsReading the search termsThe searches the bill really came from.
ClaudeBuilding the page it opensIt says what the ad said.
GoogleOpening the ads above yoursWhat they promise that you do not.
ClaudeWriting the adsOne for each job, in your words.
Google AdsCounting every call and formEach lead tied to the ad it came from.

Then it goes round again, every week: new searches read, weak ads paused, the budget moved.

A person sets the brief, picks what goes first, and reads every ad before it runs.

One account, one brief

This is one job. The same account runs the rest.

What you tell us once drives all of it, and a person signs off on everything a customer sees.

The websiteBuilt, written and kept current.Showing up on GooglePages, listing and position, weekly.The phone and the chatAnswered, and the visit booked.
You are hereAdsRead daily, with the budget held.
SocialPosted and answered in your voice.ContentWritten from what people ask you.Follow-up and outreachThe quote nobody answered, chased.The numbersWhat came in, and where from.
Your briefTold once. Drives all of it.

ClaudeAll of it runs on Claude, and a person signs off on everything a customer sees. See it on three real businesses.

Three ways the ad budget leaks, and what each looks like fixed.

Ad account: Mortise & Hinge

Paying for the wrong searches

The wrong searches blocked

Searches like “free kitchen design ideas” or “remodeling jobs” are blocked, so the budget goes to people ready to hire.

Every ad opens the home page

Each ad opens its own page

Someone who clicked for a kitchen lands on the kitchen page, with the ad’s words and one clear thing to do.

Calls and forms go uncounted

Every lead counted, with its source

You see which ad each call and form came from, and what each one cost.

12,566showings on Google in a quarterWe have already done thisRepuShieldWe also stopped our own ads when search was the better buy. The figures decide.Read the case study

What it costs.

One price, agreed in writing before anything starts.

ThemeKnockExample quote
For
Your business
Service
Google & Meta ads
Plan
Ads
  • Every call and form countedIncluded
  • The account set up properlyIncluded
  • Adjusted every weekIncluded
  • A page that matches the adIncluded
  • Ads written for your businessIncluded
  • The account stays yoursIncluded
TotalQuoted in writing

A flat monthly fee, quoted in writing once we know which platforms you need and how many ads. Your ad spend goes straight to Google and Meta, never through us.

  • Agreed in writing first
  • One flat price
  • Everything in your name
  • Leave with one email

Nothing starts until you say yes.

What do you need?

Why a quote?

This work is sized to the job, so the price is agreed in writing first. It is one flat price, never hourly, and nothing starts until you say yes.

Not sure which fits?Tell us what you have. You get a straight answer in writing.

Questions owners ask.

Not answered here? Ask us. You get a straight answer in writing.

What is your fee?

A flat monthly fee. It is never a percentage of your spend, so a bigger budget does not mean a bigger invoice from us. We quote it in writing once we know which platforms you need and how many ads.

How much ad budget do I need?

It depends on your area and on what a customer is worth to you. If your market needs more than you planned, we tell you before you spend anything.

Google or Meta: which one is right for me?

Google reaches people who are already searching for what you sell. Meta shows you to people who were not looking yet. Which one comes first depends on what you sell and who buys it. We tell you in the first week.

How fast do ads work?

Visitors arrive on the first day. A steady cost per lead takes two to four weeks of data. We adjust every week from the start, without waiting for the month to end.

Do I keep the ad account?

Always. The account, the data and the history are yours, and they stay with you if we part ways.

Who is moving my ad budget, a person or a machine?

A person, every time. Claude runs on our setup and reads the accounts daily, so by the time anyone looks at your spend the work is already laid out: which searches brought calls this week, which brought nothing, and what each lead cost. Moving money is a decision, and one of us makes it and puts a reason next to it. Nothing about your budget changes while nobody is looking.

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Find out what your ads really cost you

You get a written check of your website, including whether anything is counting the calls your ads bring. It is free, and yours to keep.

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