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Case studies

Three businesses,
and what actually moved

Where each one was, what we built, and what is on the account now. Every figure says which report it came out of and the day it was read.

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All three agreed to be named. Nothing of yours is ever shown without your yes.

How to read these.

Three rules we hold ourselves to on every one of them.

Every number says where it came from

Under each figure is the report or the account it was read out of, and the day it was read. If you work with us, you can ask to see the same screen.

We show the part that has not worked

Each case ends with the job still open. An agency that only prints its wins is telling you half of what it knows.

No before-and-after we did not measure

Where nothing was measured after a change, the case says so. We do not pair a figure from one month with a figure from another to make a line go up.

Questions about these.

Why are there only three?

Because a client has to agree to be named before we name them. These three did. We would rather show three we can account for than twenty we cannot.

One of these is your own business. Is that a case study?

It is the clearest one we have, because every figure in it is ours to show. We built it with the same work we sell: a website, search, content and ads, with a person deciding and agents doing the work in between.

Are these figures audited?

No. They are read out of Google Search Console, the business's own reports and its own order records, and each one is dated on the page. Nobody outside checked them, and we are not going to pretend otherwise.

Can you do the same for my business?

Ask us. Tell us what you do and where, and you get a straight answer about what we would do first and what it would cost, in writing.

What happens to my own figures?

They stay yours. Nothing of yours appears on this page or anywhere else without your written yes, and the accounts are in your name from the first day.

Tell us what you do

Ask us what we would do first for your business, or start with the free website check. Both are free.

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Nothing starts without your yes · Everything stays in your name